| Title | : | Note on Retail Performance Assessment |
|---|---|---|
| Author | : | Michael R. Pearce |
| Release | : | 2005-12-14 |
| Kind | : | ebook |
| Genre | : | Marketing & Sales, Books, Business & Personal Finance |
| Size | : | 870014 |
| A retail marketing strategy is intended to accomplish performance objectives. This note examines what performance dimensions retailers typically use, how one might assess retail performance, and most importantly, how a focus on performance can assist in making decisions about retail marketing strategy. |
